Are you searching for the perfect job and really want to rise above your competitors? In today’s digital age, one way to stand out is to have an outstanding social media presence. LinkedIn is the primary social media platform for professional networking, and its one recruiters use regularly to search for potential candidates, but other social media channels matter too.
Try these tips to rise above the competition online.
Keep it professional
Social media is a great way to connect with others, but it’s also a place that potential employers go to research candidates. And how you present yourself matters. You may use certain social media channels only to connect with friends, but it’s still a good idea to keep it professional.
As a general rule, if you wouldn’t do it or discuss it in front of your employer, don’t put it on social media. It’s best to have a neutral presence when it comes to hot topics, such as politics and religion, as an employer may be cautious about hiring an employee they feel is too outspoken. When it comes to photographs, but especially profile pics, make sure they’re good quality and tasteful.
Share valuable content
The content you share on social media says something about you. If you’re sharing interesting articles about your industry or other professional topics, it can help show that you’re engaged in learning and growing. And that’s a positive trait from an employer’s perspective.
Your content is also how you brand yourself. Whatever content you are putting out to the world, that’s the digital presence you will portray. So be sure to share content that takes you in the direction of that dream job you’re trying to obtain.
Engage with others
Employers want to see that you make connections and foster them by interacting with others on social media. A person who’s connected to a hundred or more people on LinkedIn looks more attractive than someone with only a handful of connections. You might even have mutual connections with your next employer using a platform like LinkedIn!
Engaging with others also means reading, liking, and commenting on the content that other people share. It’s an opportunity to add value to the conversation, and potential employers may take note of your initiative in engaging in the conversation.
Looking for that dream job and want some help finding the right position? Contact LSG Staffing today to see what we can do to help.